I was a key leader defining the 2019 re-brand of the QVC network . This video highlights the brand focusing on the new home set that we designed and built in-house. I led the broadcast team and partnered with the creative and scenic teams putting the details together and delivering the blocking and direction to the live teams. I collaborated with a talented group of leaders writing the copy for this video. I produced the shoot working with Leah Williams and the camera operator as well as the lighting and technical teams. I produced and edited the package including adding the graphics and other elements.
This video was created to share the brand with the garden vendors. I put together some of the best live moments in the past year that illustrate our effort to connect with the viewer in a more intimate way. The video also includes ways that we continued to bring excellent live programming through the pandemic. I edited this video and presented it to the garden category vendor team.
I produced and edited this video to highlight the way we were moving forward with social distancing by keeping the guests off-site and using Skype to include them in the presentations.